John Battelle’s post today about ego surfing based on your last name only, motivated me to try it out. Like Robert Scoble’s experience, I was the number one Schnaars on Yahoo, Google and MSN. Only Ask had a different result.
Of course, being the #1 Schnaars is like being the #1 Nahasapeemapetilon, so it isn’t too much to brag about, but it is still cool for a narcissist like me. Woo hoo!